2 min read

Leveraging Technology for Employee Engagement with Mark McDermott, Ep. 27 The High-Performance CEO Podcast

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In this week's episode of The High-Performance CEO Podcast, our guest is Mark McDermott, the Co-Founder and CEO of ScreenCloud. ScreenCloud is a cutting-edge digital signage platform that offers a unique solution to bridge the communication gap between desk and frontline workers. In this interview, Mark shares his insights on how modern digital communication tools are becoming increasingly essential to maintaining a connected network of screens and content management systems.

Mark also discusses the importance of bridging the gap between knowledge workers and frontline employees by providing both groups with similar communication channels. By doing so, companies can enhance engagement, prompt action, and provide recognition through screens and notifications. He highlights how automated digital communication can be used to keep content current and relevant, increasing employee engagement and promoting better customer experiences.

Tune in to this episode of The High-Performance CEO to learn more about how ScreenCloud is changing the game in digital signage and how its platform can help businesses enhance communication, engagement, and overall employee satisfaction.

More on Mark

Mark McDermott is the CEO of ScreenCloud, a modern digital signage platform that helps bridge the communication gap between knowledge workers and frontline employees. With over 15 years of experience in software development and leadership roles, McDermott has a deep understanding of the challenges facing businesses today. Prior to founding Screencloud, he also founded a few of Europe's fastest-growing startups. Through his work with ScreenCloud, McDermott is committed to improving communication, engagement, and overall employee satisfaction in the workplace.

Find Mark
LinkedIn: https://www.linkedin.com/in/mhmcdermott/
Website: https://screencloud.com

 

Key takeaways:

  • Screens can be used to bridge the gap between desk and frontline workers and their colleagues in headquarters.
  • Automation and content management systems can be used to enable users to upload files and images onto displays.
  • Companies should transition from a hardware-first approach to a software-first approach in order to make communication simpler.

The Role of Technology in Improving Workplace Communication and Engagement

In today's fast-paced business environment, effective communication and employee engagement are more important than ever. Traditional communication methods like email and manual information sharing are often inefficient and outdated, leading to communication breakdowns and disengaged employees. That's why businesses are turning to technology to improve workplace communication and engagement.

Digital signage technology, like that provided by ScreenCloud, is one solution that can help bridge the communication gap between frontline workers and knowledge workers. By providing employees with access to real-time information and communication channels, digital signage technology can help increase engagement and improve workplace communication.

According to a study by Gallup, engaged employees are more productive, more customer-focused, and less likely to leave their job. By using technology to create a more connected workplace, businesses can foster a culture of engagement and improve overall business success.


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