Have you heard these myths about aligning your work with your personal values as an entrepreneur? Myth #1: It's all about making money; values don't matter. Myth #2: Finding a balance between personal values and business success is impossible. Myth #3: Aligning work with personal values is only for large companies, not for entrepreneurs. Rowan Adler debunks these myths and reveals the truth behind aligning work with personal values.
More on Rowan
Introducing Rowan Adler, a dynamic online marketing strategist with an engineering background. He brings technical precision to the creative world of online business. Rowan has successfully designed a robust marketing toolkit with his company—the TTO framework. His work highlights how personal values can fuel entrepreneurial success when tied to professional endeavors.
Rowan's dedication to providing simple and structured marketing solutions is a testament to his quest for freedom and his invaluable contribution to the community of solopreneurs.
Find Rowan:
LinkedIn: https://www.linkedin.com/in/rowan-adler/
Key takeaways:
A clear strategy provides structure and direction, helping individuals and businesses navigate their respective spheres effectively.
For entrepreneurs building an online business, rigorously following a well-outlined strategy can significantly increase their chances of success. The essence of a robust strategy lies in making a series of deliberate and logical decisions that provide a roadmap to achieve specified goals and objectives.
In his discussion with Sebastian Schieke on The High-Performance CEO Podcast, Rowan Adler shares his unique TTO (Traffic, Trust, Offer) framework, a strategy that simplifies online marketing into clear, structured principles. According to Rowan, increasing traffic, building trust, and creating resonating offers can lead to business success. By developing a clear strategy and following the TTO framework, entrepreneurs can better position themselves for long-term success. Following this approach can result in more significant impacts, increase product sales, and help achieve set business goals.
The resources and other topics mentioned in this episode are:
Key Moments in the Episode:
00:03:09 - Discovering the Value of Freedom
00:08:19 - Helping Entrepreneurs Succeed
00:13:00 - Building Online Courses on Solid Foundations
00:16:17 - Starting from Scratch
00:17:49 - Three B's of Traffic
00:21:27 - Getting Started with Traffic
00:22:01 - The Importance of Email Marketing
00:27:40 - Adding Value through Email Marketing
00:31:22 - Building Trust Through Email Marketing
00:32:10 - Using Reciprocity to Build Trust
00:33:31 - The Importance of Preselling and Validation
00:35:54 - Learning from Past Mistakes
00:41:17 - The TTO Framework for Online Business
Check out our other channels:
Instagram: https://www.instagram.com/sebastian.schieke.official
YouTube: https://www.youtube.com/@thpcshow
LinkedIn: https://linkedin.com/in/sebastianschieke
Website: https://www.sebastianschieke.com