In this episode of The High-Performance CEO Podcast, joining us is Ricardo Mesquita, Founder and CEO of Wiseverge, a software house that assists startups in developing their products and securing venture capital. Wiseverge specializes in various industries, including telecommunications, research engineering, autonomous vehicles, and building secure mobile apps. One of their innovative technologies is wifi fingerprinting, which has several practical applications such as route guidance and advertising.
During the discussion, Mesquita talks about Wiseverge's hiring process in Portugal, emphasizing the importance of prioritizing it amidst the current climate of change and fear. Mesquita stresses the need to maintain a sacred calendar that includes deep work, regular meditation, and intentional time for oneself. He also advocates for a holistic approach to all areas of life and recommends having a mentor to continuously learn and improve habits toward becoming a better version of oneself each day.
Join Sebastian and Ricardo in this informative episode of The High-Performance CEO, and discover practical tips on how to excel as a CEO, navigate hiring processes, and cultivate a balanced and fulfilling life.
More on Ricardo
Ricardo is a technical expert with strong business acumen who has successfully led teams and developed software architectures that have built dozens of software applications. With a track record of helping startups raise millions of dollars in venture capital and even leading a company to a $100M acquisition, Ricardo is a highly sought-after consultant for companies seeking to solve complex business and engineering problems. His experience in building fast MVPs and POCs, designing software architectures, and empowering high-performance tech teams makes him a valuable asset for any company seeking to achieve similar results.
Get help with product development and fundraising: Wiseverge is a software house that helps startups develop products and raise venture capital by providing clarity of the idea and assistance with the development process. With experience in telecommunications, research engineering, autonomous vehicles, and building secure mobile apps, they can help you bring your idea to life and secure the funding you need to grow.
Consider wifi fingerprinting technology: Wiseverge specializes in wifi fingerprinting technology, which has many applications, including route guidance and advertising. If you're looking for a unique solution to a complex problem, this technology may be worth exploring.
Outsourcing can be an effective solution: If you're struggling to manage your technical team or simply don't have the expertise in-house to develop the product you need, outsourcing to a software house like Wiseverge may be the right solution. They can help you navigate the development process and achieve the results you need to succeed.
How WiFi Fingerprinting Technology Can Help Your Business
WiFi Fingerprinting Technology is a method of identifying a device's location based on the wifi signals it's connected to or nearby. This technology has many applications, including route guidance, advertising, and security.
One of the main advantages of wifi fingerprinting technology is that it can provide more accurate and up-to-date location information than traditional GPS tracking, especially in areas with poor GPS reception or when indoors. This can be particularly useful for businesses and organizations that rely on location-based services to interact with their customers and users.
According to a study by researchers at Northwestern University, wifi fingerprinting technology can be accurate up to 90% of the time in indoor environments. The study found that this technology could be used to track the movements of unique individuals based on their wifi signals.
Retail stores and restaurants can use wifi fingerprinting technology to identify when customers are in or near their establishments and deliver targeted advertising or promotions to their mobile devices. This can help drive foot traffic and increase sales. According to a report by the Wi-Fi Alliance, the use of location-based services in retail environments is expected to grow significantly in the coming years.
WiFi Fingerprinting Technology can also be used for security purposes, such as detecting when an unauthorized device is trying to access a network or identifying potential security threats in a given area. According to a report by MarketsandMarkets, the global wifi fingerprinting market is expected to grow from $2.31 billion in 2016 to $9.43 billion by 2021, driven in part by the increasing demand for security and location-based services.
WiFi Fingerprinting Technology has the potential to improve location-based services and provide new opportunities for businesses and organizations to engage with their customers and users.
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